First, we've stopped taking orders. If you have order related questions, please contact customer care. To grab the last of your favorite items, please visit our Amazon, Ulta or shop your local Target and CVS stores while supplies last.
As I reflect on who I was in 2010 when I founded the brand and who I am today, I come down this corporate ladder grateful both for the change and that this journey ever even happened. The same ladder that I once thought was the very thing to ascend, to keep striving towards… For me, our time together was underpinned by a calling from The Lord, which at times seemed to conflict with a vision focused solely on innovation and inspiration. I often asked, “Lord, how can I best serve you here?” And He replied, “Love on My People.”
Together, we disrupted. Often using the "foolish" things of this world to confound the "wise". We risked our platform to challenge societal norms. We donated, taught, and fought injustices, helping those suffocating under its weight—all driven by a duty to love and serve Christ obediently and faithfully. This calling to love and this calling to service guided us to create a space where everyone felt seen and heard, emphasizing Jesus’ highest expectation for us all, His highest commandment for us all: to love.
As I transition into the next chapter, I invite you to join me on that narrow path to life. Let's redefine success, focusing not on societal measures like getting just one more photo to feel beautiful, getting one more title to feel valued, making a little more money for a few more claps or likes, but most importantly, our worth to Christ, seeking fulfillment not in material things or accolades but in His presence. Taking time to ask ourselves, “How does what I do please God?” and, “Am I more known for this achievement or title or accolade or for knowing and loving the Lord?”
So yes, my taste buds have indeed changed. From a crazy sweet tooth that inspired the theme of this brand, to thirsting for living water.
Thank you so much for being a part of this journey. This is an end for sure, but also an evolution, a carrying forward of the essence of what The Lord was able to do here, through us all, into new places, spaces, and missions, guided by the wisdom He so generously gives. He calls us to a deeper place - to follow a path lit not by our own ambitions and interests but His.
As for me, I'll be chewing on fresh bread daily, worshipping at His throne of grace and counting Him as my everything.
I love you all with that 1 Corinthians 13:4-8 kinda love.
What a journey.
To God be all the glory.
🤍Cashmere
76 comments
Belinda McCormick
Best wishes for your future endeavors. May God bless you with joy and happiness in all that you do. Thank you for the products that I had the privilege to enjoy. I will miss them.
Shannae
1st I wanna say THANK YOU! I LOVEEE your products!!!
2nd I know the struggles of Entreprenuership and knowing when to a pivot or end
3rd When god gives you another calling it is only those faithless enough to hear him and follow…your journey with Beauty Bakerie may end her but know how many you have touched with your vegan and cruelty free products for for EVERYONE!
May god continue to bless you in abundance and know that he is able.
Phyllis Bell
I wish you much success in your next chapter, keep writing your book always moving progressively forward.
Kaspars Butevics
❤️ Ef 1:3-10
Rose DeLaFuente
I am so sad to hear about the closing of Beauty Bakerie I have used the Mon Cheri lip whip since you first started your business. I purchased the first versions of your product when you still didn’t have this fancy new packaging. I believe you were still shipping your product from Home at that time. I have used this lip whip every single day since that first purchase. I’m going to be lost without my signature color. I would order online, then you could find it at Ulta I’d purchase it there. I always made sure to have 2 lip whips on hand so I never run out! I just placed an order on amazon for my Mon Cheri lip whips. I’m glad I saw your message before they sold out. I wish you well on your new path may it be filled with many Blessings! You’re biggest fan here in Austin, Texas !! Rose DeLaFuente
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