Ice Cream Social Blog

there's a lot of sweet talkin going on around here...

EyesServing Up Summer Makeup Essentials

Serving Up Summer Makeup Essentials

    No smudge. No Problem. Our EyesCream eyeshadows are both smudge-proof and waterproof to help any eye look stay cool in the sunshine.     What’s summer without a POP of color? Petty Cakes Li...

collabGolden Ticket Giveaway!

Golden Ticket Giveaway!

 NEW GOLDEN TICKET GIVEAWAY!  See details below and find out how you can win a full bag of Beauty Bakerie goodies!  NO PURCHASE NECESSARY. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR ...

EyesMakeup That Will Last Longer Than Your Marriage...

Makeup That Will Last Longer Than Your Marriage...

Just Kidding! We wish you a long and happy marriage but these looks will definitely last all the way through your special day!   Let’s be real, we can turn into some REAL bridezillas when someth...

collabBeauty Bakerie Baked Goods NOW AVAILABLE at Forever 21!

Beauty Bakerie Baked Goods NOW AVAILABLE at Forever 21!

#ForeverCakin Beauty Bakerie Cosmetics Brand is NOW AVAILABLE at Forever 21!   So we are absolutely going BANANAS! Forever 21 wanted a piece of the CAKE and since there’s enough sweetness to ...

FaceCOMING SOON: Wake & Bake Baking Oil and How To Use It

COMING SOON: Wake & Bake Baking Oil and How To Use It

It's coming! Our Wake & Bake Baking Oil will be making its initial debut this July! An official date has yet to be released but the bakers are working to get it ready for our Beauty Bakerie mak...

How-ToLip Whip Do's and Donuts: How To Get Long-Lasting, Smudge-Proof Liquid Lipstick

Lip Whip Do's and Donuts: How To Get Long-Lasting, Smudge-Proof Liquid Lipstick

On National Donut Day, we're giving you Do's and Donuts for wearing our Matte and Metallic Lip Whips.  We heard you had some questions on how to wear our Lip Whips, so we put together this video t...

Cruelty-Free & VeganThe Truth Behind Vegan Friendly Makeup

The Truth Behind Vegan Friendly Makeup

Hey Sweets, here's what being a cruelty-free and vegan-friendly brand really means! Vegan-Friendly Makeup Vs Traditional Makeup As more and more people start considering how their choices impact o...

Inside the BakerieThe Moment You've Been Waiting For... We're Open!

The Moment You've Been Waiting For... We're Open!

UPDATE: Our Mission Valley Pop-up has closed! We can hardly believe it! The very first Beauty Bakerie pop up opened last week and we are still gleaming from ear to ear! We’ve worked tremendously ha...

Did You Know Women Eat 9 LBS Of Lipstick In a Lifetime?

Yes, you read that right, and no, it’s not just a catchy title. Read below and get the 411! On average, women consume about 4 to 9 pounds of lipstick over their lifetime! While this number differs...

EyesBeauty Bakerie Spring Fling New Colors

Spring Hues Are in the Air: Trending Colors and How to Wear Them

Spring is all about fresh bright colors and dewy faces, just like the little petals starting to emerge. Ladies, it’s time to ditch the dreary drab of winter and bring on the color and shine with t...

EyesSweet Scene: Prepping Your Look for Music Festival Season

Sweet Scene: Prepping Your Look for Music Festival Season

Festival season is here again and beckoning us to let go of our cares and celebrate self-expression at its fullest. If you’re planning on attending some of the season’s top events, whether Coachel...

Inside the BakerieSweet Deets: What to Expect at Beauty Bakerie's Pop-Up Store Opening

Sweet Deets: What to Expect at Beauty Bakerie's Pop-Up Store Opening

UPDATE: Our Mission Valley Pop-up has closed! The ultra-popular online cosmetics brand, Beauty Bakerie, is opening its pop-up! “We’re thrilled to have a physical location where customers can try o...

Eyes3 Beauty Looks Guaranteed To Last All Night!

3 Beauty Looks Guaranteed To Last All Night!

A girl’s night out is all about having fun and keeping it light with your best girlfriends, so why waste time retouching your makeup? Nobody has time for that so below is a list of everything you n...

Eyes5 Beauty Tips You Need To Know

5 Beauty Tips You Need To Know

Here at Beauty Bakerie, we love smart beauty almost as much as we love our no-fail, smudge-proof makeup. Beauty should involve products that do their job, and go-to tips like these that make your d...

Cruelty-Free & VeganIndustry Interview: The Benefits of Using Vegan Makeup Products

Industry Interview: The Benefits of Using Vegan Makeup Products

If you’re a beauty enthusiast, then chances are you’ve heard of vegan makeup. While certainly the essential alternative for those following a plant-based diet, vegan makeup products offer incredib...

Inside the BakerieDiscover The Story Behind One Of World's Favorite Black-Owned Beauty Brands

Discover The Story Behind One Of World's Favorite Black-Owned Beauty Brands

Get to know Cashmere Nicole, founder and CEO of Beauty Bakerie. A single mother and breast cancer survivor, Cashmere's message of empowerment, happiness, and well-being serves as an inspiration to ...

Gabby Douglas and Beauty Bakerie Strike Lip Whip Gold!

  Sweet new beginnings are coming for Olympic gold medalist, Gabby Douglas and us here at Beauty Bakerie as we embark on a collaboration so seamless and perfect that we cannot wait to share with al...

Beauty Bakerie Partners With Gold Medalist Gabby Douglas!

  Iconic American personality and 3-time Olympic Gold Medalist Gabby Douglas will partner with makeup line Beauty Bakerie Cosmetics Brand on a specially-curated collection of lip products. This pa...