Recreating S/S 18 Fashion Week Makeup: The Twiggy Mascara Runway Trend

Twiggy was at the height of her popularity in the 60s in London, but her mod style and that famous mascara trend have cycled back many times since those original years. You may know it as the clumpy mascara trend, where eyelashes clump together to create spidery length and definition.

What you may not know is that fashion week this fall brought back the Twiggy look in a big way, and you now can recreate the look with our new ink-black Eyelash Icing Waterproof Mascara.

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Everyone from major fashion houses to up-and-coming designers hopped on board to include Twiggy-esque mascara on the runway this fall. So why does this trend remain so, well, trendy? Everyone wants long, thick, statement-making lashes. With 60s and 70s fashion back in action, it only makes sense that the Twiggy lash trend is having a moment!

Need some recipe inspo? Here are a few favorites from the runway...

Chanel is always a season ahead, and the luxury brand shows that the Twiggy mascara trend can look classy, refined - and even work appropriate! With dramatic eyes from big lashes, you’ll be ready to strut out the door in true 60s style. Pair your clumpy lashes with a pretty pink pout and frost your lips with our Lip Whip in Bubblegum Crisis.

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Another major fashion house, Dior was not about to be left out of the Eyelash Icing trend. A perfect example of the classic mascara trend with a twist, think Twiggy meets 90s, and you’ll get the picture. With layers of mascara and a nude lip, this trend will take you through memory lane AND the end of the year.

Love to make a statement with your makeup, but aren’t a big fan of traditional black lashes? You’re in luck. Pucci brightened up the runway with clumpy mascara in hues from hot pink to icy blue. Don’t have a colored mascara? Use Eyelash Icing in Black and add a dash of our Sprinkles glitter when the mascara is still wet, or use Belgian Biscotti Gelato Gel Eyeliner to top off the tips of your lashes and add a subtle deep purple.

J. JS Lee delivered another classic take on the Twiggy mascara trend that’s our favorite for an everyday look. Focus on applying your Eyelash Icing Mascara with the wand positioned vertically to your lashes, instead of horizontally. Skip the eyeliner and instead dust Flour Setting Powder in Pink on your cheeks and add a dash of our EyesCream Eyeshadow on your eyelid for a pretty and polished look.

For Twiggy-to-the-max lashes, take a cue from MSGM where the models were definitely wearing a second or third serving of mascara. The key to this look is glowing skin and a bold lip to match your lashes. After applying your Eyelash Icing Mascara, let it dry and then apply another round or two. Help yourself to a few drops of our Wake & Bake Hydrating Face Oil to wake up your face and create a dewy complexion, then top it off with a Mon Cheri Lip Whip.

Lastly, we love this silver-enhanced Twiggy look for the holidays featured on the runway at the Tadashi Shoji show. While you can add Eyelash Icing Mascara to your top lashes, enhance the bottom by drawing on lashes with our Black Milk GELato Gel Eyeliner and add a dash of our Teddy Graham EyesCream Eyeshadow between each bottom “lash.”